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In the current environment of heightened uncertainty, the market’s attention is directed more than ever towards the short term, be it the latest advance in AI or yet another geopolitical headline. While there is undoubtedly opportunity for investors who can skillfully exploit the associated short-term volatility, we think having a long-term orientated approach has become more valuable in this sentiment-driven market cycle.
Why? Although shorter-term performance can be materially impacted by macroeconomic dynamics, valuation changes and market concentration, we believe that over the long term, share prices are primarily driven by the growth in earnings and shareholder returns generated by the underlying businesses. Our own approach, Global Stewards, seeks to put this belief into practice by investing in companies with an intended holding period of 10 years or more. This is because setting a long investment horizon imposes a higher bar for inclusion. If we aspire to own a business for over 10 years, it must demonstrate sustainably high returns on capital and the stewardship to preserve and grow those returns. That discipline shapes every buy, hold and sell decision we make.
Our approach seeks to align three horizons:
Even in a world of increasingly rapid change, we think corporate strategy still takes years, not quarters, to come to fruition. Decisions around capital allocation, supply chains, workforce development and decarbonisation rarely show their full impact in the next earnings report. We believe their importance grows as one extends the time horizon. By anchoring our analysis to long-term outcomes, we aim to remove the noise of “short-termism” and focus on what ultimately drives value: durable competitive advantage, strong financial returns and superior stewardship.
The contrast between our investment horizon and that of the broader market is meaningful. The average holding period for equities has fallen dramatically over the past several decades and is now often measured in months rather than years. In many developed markets, the implied average holding period is estimated at well under a year. Against this backdrop, a 10-year holding ambition is intentionally differentiated. It reflects a belief that sustained value creation, not short-term price momentum, ultimately drives shareholder returns. By focusing on value creation — earnings-per-share or book-value growth plus dividend yield — we seek to ground our expectations in fundamentals rather than market sentiment.
This difference in horizon also shapes differences in investor behaviour. A short holding period encourages a focus on quarterly earnings revisions, macro positioning and momentum. In contrast, a 10-year mindset compels us to assess industry structure, leadership quality, capital allocation discipline and the durability of competitive moats through multiple cycles.
Having longer holding periods also means that there may be greater scope for value creation through engagement and proxy voting, given that enhancing returns in this way may require years of two-way dialogue to drive the necessary incremental change.
To be effective, we believe a long-term approach needs to be active. We think this is even more true today given the unsettling combination of heightened headline noise and structural change that we are currently experiencing. It entails thinking carefully about the nature of change: whether it is a cyclical or temporary headwind or a secular deterioration. In the former, we are prepared to lean in, adding to high-quality businesses when volatility creates opportunity. In the latter, we act decisively. If we lose confidence in the sustainability of returns on capital or in the stewardship underpinning them, we will sell our investment in full. In Global Stewards, these disciplined sell decisions have been a source of strength for the strategy, reflecting a willingness to reassess our conviction when facts change.
In our opinion, a long-term holding ambition should be just that — an ambition, not a rigid rule. For instance, even with our own 10-year-or-more orientation, we would expect meaningful turnover over a five-year period. Leadership changes, competitive dynamics, capital allocation missteps or structural industry shifts can alter future expectations to the extent that long-term outcomes are unlikely to be met. Having the discipline to underwrite a company for a decade sharpens entry criteria, but should not, in our view, preclude investors from remaining pragmatic in their implementation as circumstances change.
In periods of greater volatility and uncertainty, we believe active “long-termism” becomes more important. A higher bar for inclusion reduces the temptation to chase momentum or compromise on stewardship. It reinforces the focus on businesses that can reinvest through adversity and adapt strategy without compromising their commitment to all stakeholders. Our approach emphasises this pragmatism. We seek to identify companies that can execute through increasing complexity, make difficult trade-offs across stakeholders, and allocate capital efficiently in pursuit of durable long-term value creation.
With a longer holding period, the role of strong and empowered boards also grows in value. We favour companies where boards go beyond oversight, bringing foresight and fresh perspective to strategic challenges — such as the threats and opportunities presented by the emergence of AI or increasingly precarious global supply lines — and we look for agile decision-making that is anchored by long-term strategic logic.
We believe that combining a genuine long-term mindset with a pragmatic approach can help generate differentiated performance through the cycle as illustrated by our two case studies.
The views expressed are those of the authors at the time of writing. Other teams may hold different views and make different investment decisions. The value of your investment may become worth more or less than at the time of original investment. While any third-party data used is considered reliable, its accuracy is not guaranteed. For professional, institutional or accredited investors only.
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